Tegan Asha

Bridal

BRIDE TO BE VOLUME 168

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I was honoured to be approached to loan Gown No. 2 and Gown No. 6 for the Gown Guide starting page 207 in the May-July 2014 issue of Bride To Be magazine.

Seeing my gowns in the pages of such a highly regarded bridal magazine makes me sit back and take stock of where my business has come.

Thanks to Srita Shettigar for compiling and styling such a beautiful guide to the season’s gowns on offer.

REAL BRIDE WORE GOWN NO. 7

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I had the incredible honour of dressing my dear friend, Ali Wanchap for her wedding and was lucky enough to share in their special day at her family property in Hunchy, in Queensland’s hinterland at the weekend.

The process included many day trips to Sydney to work with my pattern makers, getting the fit just right. It truly was part of the journey that made the outcome so wonderful, and to see Ali marry Drew wearing TEGAN ASHA made me prouder than I could have imagined.

Witnessing Ali style Gown No. 7 with simple hair, minimal jewellery and spectacular red velvet and gold Jimmy Choos bought the whole look together, making it unique to her aesthetic and the look and feel of the wedding. That’s the beauty of ready to wear gowns, the styling process is organically worked in side-by-side with the design process.

Gown No. 7 developed out of a combination of Gown No. 3 and the lace from Gown No. 6. The trim was added to give it an extra element, and the deep V at the back along with transparent lace only increases the modernity of this gown that finely balances between classic vintage style and modern elegance.

Ali couldn’t have been a more beautiful bride to debut this style, and I will forever feel humbled by her gracious compliments on the feel and comfort of wearing TEGAN ASHA.

WHITE MAGAZINE ONLINE BLOG

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I received the following glowing blog post from White Magazine… read on.

Tegan Asha started her ready-to-wear label in 2011. In just two years she’s a face that represents excellence in design and a name to reckon with in bridal couture. Ready-to-wear is as alive and glorious as ever.

Her motivation to start up her label? “It developed as I became more and more aware of a lack of beautifully made ready-to-wear gowns available in the greater Hunter Valley region,” she says. “I wanted to make garments that were easy and comfortable to wear, could be worn with proper underwear and were glamorous enough to wear to other occasions after the special day was over.”

In our opinion (and that of deliriously happy brides), she’s succeeded. Smashed it even. But that’s not all. ”I also made the decision to source beautiful jewellery for my customers, as it’s hard to find occasion-appropriate jewels in the area,” she says. And indeed her pieces are beautiful, crafted with Swarovski crystals and finished off with rhodium plating. Cool huh? Soon she’ll be moving into designing delights for your merry band of bridesmaids, too.

Oh Tegan, is there anything you can’t do? You can view her stunning Première range at One Fine Day, Australia Technology Park, this Friday (7 Feb), and try on anything that catches your eye. In the meantime though, scroll south to see what you could be prancing around in on Friday or what you can get online at teganasha.com

View the post at http://www.whitemagazine.com.au/news-tegan-asha/

Photo by Photography On Hermitage